







About STOREE
Built in Tel Aviv. Run in 100+ chains.
We saw the frontline-ops industry and said: this can be a lot smarter.
How STOREE started.
We saw the frontline-ops industry and said: this can be a lot smarter.
Our CEO Asaf Shapira founded STOREE in Tel Aviv after looking at the existing tools - YOOBIC, Zipline, Quorso - and asking the same question every retail leader asks: why don't I have real control over what happens in my stores? Today we run alongside 100+ retail chains in 8+ countries - including H&M, Levi's, L'Occitane, Lululemon, Estée Lauder, Boticário and Bestseller. The bet is simple: AI doesn't replace your team. It makes one Head of Retail Ops feel like ten.
Our Values
What drives us every day and shapes everything we do.
Smart Innovation
We build AI that tells store teams what to fix and checks that it got done.
Trust & Transparency
We build relationships based on honesty and open communication.
Operational Excellence
We strive for perfection in everything we do.
Results-Driven
We focus on delivering measurable outcomes for our clients.
Ownership
We give store managers the tools to run a good store without chasing paperwork.
Exceptional Vision
We envision and create the future of retail management.

Asaf Shapira
Founder & CEO

Chen Cohen
Co-Founder & CTO

Liam Tadmor
Data Team Lead

Veronica Brodsky
QA Engineer

Lior Davidovich
Customer Success Manager

Inbal Carasso-Lev
Product Manager

Mai Dror Adler
Operations & Customer Care Lead

Roi Hay
Account Executive

Omri Dahan
Account Executive

Dmitry Slepchenko
Frontend React Developer

Ilia Pogrov
R&D Manager

Yarden Valni
Automation & Operation Manager

Michael Ohava
Software Engineer

Mark Gorenshteyn
FrontEnd Developer

Nimrod Dinte
Server Engineer

Meitar Zaks
Partner Network Manager

Tomi Hool
AI Researcher

Nicolas Benech
Account Manager GLOBAL

Ricardo Andreu
Customer Success Manager

Serena Lovadina
Country Manager Italy

Chen Geva
Customer Success Manager
Want to Join Our Mission?
We are building AI that works like your best area manager.
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